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The Challenge
Warranty management is a business function that receives little management
attention. Often managed by an obscure customer service department, it
is usually considered a “back-room” operation and an expense with little
return on investment. This perception is changing. According to Accenture,
warranty management is fast gaining the attention of chief financial officers
in the United States, where the 25 of the largest manufacturers spend
approximately
$15 billion a year on warranty claims.
More than just claims processing, world-class warranty management has
a significant and direct impact on profits and customer loyalty. Apart
from the reduction of costly fraud, a well-managed warranty process allows
companies to reach out directly to problems experienced by buyers. Thus,
warranty management today presents a huge opportunity for companies to
reduce costs, diversify revenue streams and enhance the customer’s postsales
experience.
The Solution
Intelliset Smart Warranty facilitates the entire warranty process, enabling
manufacturers to cut costs, mitigate fraud, and enhance brand equity through
closer customer and channel relationships. Being more than a simple claims
management system, it is a powerful after-sales tool that allows manufacturers
to capture key customer information, not captured by sales channels or
point of sales (POS) systems.
Our solution helps manufacturers to:
- Reduce warranty administration costs by streamlining claims processing.
- Provide trend analysis of the claims through analysis.
- Protect profit margins by reducing errors and fraudulent claims.
- Enhance the customer's warranty registration exprience.
- Know who your customers really are.
- Avoid public relations (PR) disasters through “silent” product recalls.
- Add new revenue stream through sales of extended warranties.
- Create innovative service strategies through captured intelligence.
- Improve product quality and design through warranty defects analysis.
- Pursue a supplier recovery program with back-to-back warranty claims.
- Work collaboratively with suppliers and share quality information.
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Product Highlights
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Automate warranty
processes
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Increase efficiency and
reduce fraud
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Capture key
customer information
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"Rethinking Warranty Management
to Achieve High Performance and Differentiation"
Accenture, February 2004
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Smart Suite enables companies to
execute a comprehensive post sales strategy which generates revenue
from additional sales of products and services
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